Cary Lyu
President
Cary Lyu has been deeply involved in the sports industry for over 20 years. His career includes a decade in sports media and more than ten years of management experience in sports-related companies.
He has played a key role in expanding Zeta’s sports business from Beijing to Hong Kong, Tokyo, Southern California, and beyond.
In addition to his work with Zeta, Cary also leads and operates other sports companies, including N.10 Sports and N17 Sports, contributing to the broader development of the sports business landscape across multiple markets.
George Kuntz
Technical Director
Zeta FC Technical Director, George is a four-time Big West Coach of the Year who has led Cal State Fullerton since 2013, guiding the program to three Big West titles and multiple NCAA tournament bids. With 388 career wins, he previously transformed UC Irvine into a powerhouse, developing players who advanced to MLS and national teams. Renowned for his ability to build winning programs and cultivate top-tier talent.
Sey ''C'' Rosenstrauch
Academy Director
Zeta FC Academy Director and Head Coach with extensive experience in elite player development, having produced numerous professional and national team players with Strikers FC and Pateadores. Holding top coaching credentials, including the USSF A, UEFA A, Academy Director, USSF National Youth, and KNVB Dutch Youth Licenses, brings a wealth of knowledge to developing high-level talent from South Africa.
Sica Jefferson
Director of Operation
Sica Jefferson is a former collegiate athlete and U.S. Marine with a diverse background in athlete development and wellness. She has spent many years in youth soccer as a team manager, club administrator, sports photographer, and now Director of Operations. Sica is passionate about helping players pursue collegiate and international pathways while building a program at Zeta Academy where character, development, and life beyond the game truly matter.
